Michele Arnold is responsible for the management and growth of Circana’s sports equipment business and general merchandise mid-market accounts. She has 17 years of experience at The NPD Group and then Circana, working across multiple businesses and accounts of all sizes and providing insights on current market trends to drive strategies for success.

In addition to her time at Circana, Arnold has an extensive background in retail sales management, recruiting, high-volume distribution, and frontline retail management, giving her a unique market view.