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Transform Your Linear TV Ads

  • Enterprise40
  • Jan 30
  • 1 min read

Updated: Jul 23

Unlock the Power of Purchase-based Audiences


For too long, TV campaigns have used targeting strategies resulting in wasted ad spend. With access to verified purchase-based data and a subscription video panel with cross-platform insights into Netflix, Amazon Prime Video, Hulu, and Disney+, you can improve targeting accuracy. See how SVOD audiences can help you:


  • Increase Viewership: Fuel viewership of existing or new content.

  • Attract Fans: Boost viewership of trending shows or large theatrical releases.

  • Enhance Engagement: Go beyond the screen with licensed merchandise, books, toys, and video games.

  • Improve ROAS: Use more accurate and granular behaviors, such as promoting holiday decor during holiday movies, to provide relevant advertising.



Enterprise40

TV campaigns that rely on broad audience targeting strategies waste ad spend, learn how Circana's SVOD data analysis enhances engagement and improves ROAS.

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